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Tag Archives: YMR

  • Mustafa Mohamed

    Musse’s Training Camp Report from Ethiopia

    Whilst we were struggling with the last cold days of winter, our ambassador Mustafa Mohamed "Musse" was at training camp with some of the world's best runners in Ethiopia!     At high altitude, the eternally young 42-year-old makes another investment towards this summer's Olympics in Tokyo. We had a chat with the humble runner [...] More  →
  • YMR Track Club enters the US

    YMR Track Club enters the US Market!

    YMR Track Club is growing rapidly at the moment and the interest for sustainable performance wear is big, not least from the USA. This week, the performance wear starts selling in New York City! YMR Track Club was released in 2017 and quickly caught the attention of Vogue, who praised the brand’s design and sustainability [...] More  →
  • YMR Track Club Ambassador

    Meet Lina Strand: World Orienteering Champion!

    At YMR Track Club we are lucky to work with some amazing ambassadors and exceptional athletes both at professional and amateur level. With any individual we choose to support, it is critical they share the same values and ethos as our brand. This includes dedication to excellence & improvement, care for one’s surroundings and a …

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  • new utö collection

    First release from the new Utö Collection

    The new Utö Collection has finally arrived! The latest performance wear range has been produced as part of our Spring 2021 range and promises to be one of our most exciting collections to date. As with all our ranges, the Utö Collection is made up of premium activewear built to facilitate high functionality in running …

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  • winter collection review

    Product Review: Åsunden Winter Collection

    It is far too cold outside to think about Spring just yet. So in the meantime, make sure you have the garments required for effective Winter Training! Our carefully designed Åsunden Collection has been built to withstand the challenges of our harsh Nordic climate. But don’t just take our word for it, we have sent …

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  • warm running sweatshirt in black

    Back in Stock! Åsunden Hoodie Black

    Our best-selling Åsunden Men’s Hoodie Black  is back in stock! To celebrate we are giving away a free black beanie with every purchase of the hoodie, so you can complete the look and train in style this weekend. Simply place an order for the Black Åsunden Hoodie and we will send you a Black Åsunden Beanie …

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  • åsunden collection review

    Believe in the Run: Åsunden Collection Review

    Are you prepared for your New Year training? Our Åsunden Collection has all the garments you will need to fulfil those resolutions to get outside and get running! Of course we are in love with the collection, but it can never hurt to get a second opinion right? So we sent some gear to Ben …

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  • wrap up the year

    Time to sum up the year

    We have reached December and it is time to wrap up the year that has been. 2020 has undeniably been a special year for very many people. At the same time, we can state that more and more people are running outdoors and that they then choose to do so in performance wear from YMR …

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  • off-white singlet

    Shinjuku – where running and fashion meet

    We started to develop the new collection of sustainable running wear wear,  Shinjuku, almost a year ago. The plan was to develop a functional collection that was both lighter and better and with new cuttings and fitting. The inspiration of the new collection is the giant city in the east where fashion and running meet.  …

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  • Sustainable fashion

    SUSTAINABILITY: What we do at YMR Track Club

    Our sustainability efforts permeate everything we do. Because we want to run today. And tomorrow. Here are some examples of what we do in order to produce our premium performance wear as sustainably as possible : More  →
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