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The 1984 Plush Sweatshirt has been a favourite with YMR Track Club's community since it first dropped in navy back in January 2021. Since then, we have dropped 2 new colors and a kids version. Here is the story behind our best-selling velour sweater.
A STORY FROM 1984
The 1984 Plush Sweatshirt has been a favourite with YMR Track Club's community since it first dropped in navy back in January 2021. Since then, we have dropped 2 new colors and a kids version. Here is the story behind our best-selling velour sweater.
A tribute to the magical year. The music, the movies, the (crazy) haircuts, the performance wear and especially the mighty Olympic Games in Los Angeles. The 1984 Sweatshirt takes us back to this year.
"The Olympic Games in Los Angeles, USA, gave birth to my enormous interest in athletics. I was then eight years old. Sure, it was powerful to sit in front of the TV and watch Carl Lewis win four gold medals, but it was actually the man who came flying into the stadium during the opening ceremony that lit the flame within me.After that moment everything about the Olympic Games was the most powerful thought I had. A few months later I started my athletics venture, and 16 years later I competed in the Olympic Games in Sydney” - Peter Häggström Lindecrantz, founder and CEO of YMR Track Club
YMR Track Club's DNA comes from Track & Field. The roaring crowds, the famous stadiums, and of course the fashion in sports. Our aim is ro design premium performance & casual wear inspired by classic sporting moments. In the 1984 Plush Sweatshirt, we have captured the essence of classic moments in time within the athletics world.
The sweatshirt is designed & knitted in the heart of Sweden's Textile District using the finest velour fabric. Available in 3 YMR signature colors which fit the Winter Running Season. Navy, Wine Red & Ochre.
This season, we have dropped our first ever children's garment. There was only one place for us tp start with producing kids clothing.. the 1984 Youth Plush. You can now shop our best-selling velour sweater for the whole family and let you kids celebrate a year of sports & fashion they definitely won't remember.
